Has valentine's day commodified love?
Valentine’s day has commodified love into something material such as restaurants, jewellery, flowers, lingerie, alcohol, and cards. However, I don’t believe that we can value love or project real love. It is a sweet gesture to exchange a simple, low-price gift, but we don’t need to spend a lot of money to ‘prove’ that we love someone because it only benefits the related businesses.
Relationships, courtship to use an old-fashioned word, should not be confined to a single day but should be celebrated every day and this celebration does not have to involve the commodification of relationships through acts of consumption.
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